A New Image

kff have recently undergone the first phase of a complete modernisation programme, by introducing a new corporate image.

“Our customer research told us that our company logo did not reflect how we, or indeed our customers felt about ourselves in the marketplace; customers generally thought our image was traditional and a little boring” says Andy Weir, Marketing Manager.

“We see ourselves as a modern, forward thinking company and want our corporate brand to reflect just that”.

This is only the beginning of a new era for kff. Further exciting developments are in the pipeline which will improve even further the customer proposition.

The next stage will be the opening of a brand new purpose built Head Office and Distribution Centre, set to open later this year.

Paul Clarke, Managing Director, adds, “We can now really get our business moving forward for years to come, maintaining and building on our superb reputation for service and commitment to the customer”.

kff have already installed new livery on some vehicles, and will be rolling out the brand across the business gradually this year.

For further information contact

Paul Clarke

Managing Director

kff

01622 612400

Andy Weir

Marketing Manager

kff

01622 612400

1st September 2004

[disclaimer]