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kff announces organic foodservice launch 
kff, the leading independent foodservice supplier in the South East, has launched a range of premium quality organic products, to help operators capitalise on the booming organic food and drink market.
With UK retail sales of organic food and drink reported to be worth £1.213 billion, rising each year at an average rate of 10%¹, there’s no doubt of the consumer’s increasing desire to eat natural produce.
Says Marketing Manager Andy Weir: “People are keener than ever to eat organic food, it’s been reported that 44% of consumers would like to see an organic option on the menu when they eat out². Additionally, our research tells us that operators find it difficult to source organic produce, as usually they have to use numerous suppliers. We’ve introduced these new lines to meet consumer demand but also ease the issue of sourcing for the operator.”
The new range comprises over 30 new products and will appeal to a broad spectrum of foodservice operators. All products are certified by The Soil Association.
Perfect for cafes, coffee shops and sandwich bars are James White Organic Juices, made from fruit grown without artificial fertilisers or pesticides. Their taste is superior as only freshly pressed apple and pear juices (rather than concentrates) are used. The beauty of these juices is that its taste varies according to the variety of apple and pear used and the time of year the fruit is pressed, plus other natural influences like weather and soil type the fruit was grown on. Organic Apple Juice, Organic Cranberry & Apple Juice and Organic Pear Juice are available in 250ml glass bottles.
Two new Organic Bloomers join kff’s organic bread range. Rustic part baked white and brown bloomers feature an edible organic certification seal made from rice paper. They are ideal for traditional style doorstep sandwiches, served as table bread, or as a cheese board accompaniment.
A sumptuous Chocolate Fudge Brownie Cheesecake and a refreshing Mango & Coconut Cheesecake are the latest additions to an already popular range of organic cheesecakes and cakes. Hand made in Somerset using only the finest organic ingredients from local sources, the cheesecakes are pre-portioned into 12 servings for convenience.
kff has the best pick of organic cheeses around and these new launches are no exception. Godminster Vintage Organic Cheddar is a remarkably creamy cheese, traditionally made using a 70 year old recipe with milk from an organic dairy herd grazing the fertile pastures of Godminster in Somerset. It is allowed to mature for at least 12 months, which gives it a rich and unique flavour and only then it is turned into truckles, by coating the cheese in a distinctive purple wax. Available in a 400g heart shaped truckle, this cheese is perfect for creating an eye catching cheese board or for function catering.
New Bath Soft Cheese is similar to a good ripe Brie, with a white crust and creamy middle. It is packed in parchment paper with a red wax seal. Wyke Farms Organic Extra Mature Cheddar is made using milk from cows organically reared in accordance with the standards of The Soil Association. Typically matured for 10 to 12 months, it is a good strong cheese with a mature, rounded savoury taste and a lasting creamy flavour.
And for operators wishing to serve organic fruit and vegetables, kff offers a frozen range including raspberries, whole beans, broccoli, peas, spinach leaf and sweetcorn.
Other products include Organic Shell Eggs, which are sourced locally in Cranbrook, Kent and meet the Lion Quality standard, Organic Mixed Seed Crisp biscuits for cheese, and a range of organic condiments.
¹Soil Association
²The Soil Association, 2004
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