Area Sales Manager


Kent Frozen Foods Ltd                                                                     
Aylesford, Kent      
    Full time/Permanent
    kff is a regional food wholesaler with c.270 colleagues based near Maidstone, Kent. We are part of Sysco, the world’s largest foodservice provider with over 65,000 colleagues globally. kff has a family feel with a close-knit team, supplying all sectors of the independent foodservice market.
    We currently have an immediate vacancy for an Area Sales Manager to join our friendly Sales Team.
    The principle purpose of this role is to be responsible for, exceeding sterling and profit targets for kff within a defined geographical area, by selling a range of chilled, dry and frozen products from the kff range. Area Sales Managers are expected to generate their own opportunities and develop business in both existing and new business sectors.
    The ASM has a direct report into the Regional Sales Manager.
    Key responsibilities and accountabilities:  
  • To exceed both sterling sales target and the company profit margin target.
  • Maximize business for the company through existing customer base using intelligent and efficient call coverage.
  • Generate own new business opportunities with customers matching kff’s target profile.
  • Track daily, weekly and quarterly performance against agreed KPI’s and targets.
  • Make sure all administration is up to date and acted upon.
  • Competency profile required/Person specification:
  • Preferably minimum 2 years sales experience in Food Sector sales, showing a result’s driven sales career to-date.
  • Has passion for food and can demonstrate creativity in menu design and understands portioning control, menu planning and financial costing etc.
  • Competent in demonstrating that they can communicate at all levels both verbally and written.
  • Confident in cold calling as well as customer care and development of existing customers.
  • Strong time management skills and the ability to prioritise.
  • PC Literate and confident in using Microsoft packages especially excel.
  • Can demonstrate a “self –starter” approach to their role and own development.
  • Understanding of the principles of Persuasive/Consultative Selling process.
  • Competitive salary & OTE Bonus
  • Company Pension
  • Hospital cash plan scheme
  • Benefits scheme
  • Life Assurance 
  • If you think you are the right person for this role please send your CV to jobs@kff.co.uk